Shoppers race to Lidl as store sells posh organic matcha for just £3.49 – saving £22 on most supermarket prices
03/26/2025 05:23 AM
IT’S the drink of the moment – and it’s even tastier iced too.
But matcha powder is usually mega expensive, meaning most people decide to just treat themselves to one of the green drinks when they’re out and about.
However, Lidl has decided to get in on the matcha action with a new organic powder, which costs just £3.49 for 40g.
And it’s estimated that you can get between 20 to 40 servings from the tub – depending on how strong you like your tea.
That’s in comparison to other organic matcha powders, such as one from Ocado which would set you back a whopping £25.50.
One Lidl shopper took to TikTok to share her find, as she urged “matcha girlies” to “run to Lidl”.
But people in the comments section were divided as to whether or not the budget buy was actually a rival for pricier products.
“Is this actually good?” one asked.
To which someone else replied: “I have tried this and the expensive ones as well.
“For the price it’s worth it.
“My friend didn’t like this but I liked it. So it’s really up to you!”
“Tried it, it tasted really good for the price!” another added.
“Real matcha is expensive,” a third pointed out.
“Bought it yesterday, it's nice, better when it's iced,” someone else said.
“If I’m honest, this is really good matcha!” another raved.
However, other customers were less than impressed.
“Tastes chalky and grassy but I was desperate so it made do,” one sighed.
“Matcha girlies would NOT run to Lidl because it tastes horrific,” another moaned.
Why do Aldi and Lidl have such fast checkouts
IF you've ever shopped in Aldi or Lidl then you'll probably have experienced its ultra-fast checkout staff.
Aldi's speedy reputation is no mistake, in fact, the supermarket claims that its tills are 40 per cent quicker than rivals.
It's all part of Aldi's plan to be as efficient as possible – and this, the budget shop claims, helps keep costs low for shoppers.
Efficient barcodes on packaging means staff are able to scan items as quickly as possible, with the majority of products having multiple barcodes to speed up the process.
It also uses "shelf-ready" packaging which keeps costs low when it comes to replenishing stock.
“It’s the worst matcha I’ve ever tasted,” a third said.
While someone else called it “grassy”, another compared it to “blended swamp”.
“There's no way that would be good matcha,” someone else argued.
“It’s culinary grade and VERY oxidised,” another pointed out.
On the official Loyd website, they write of their matcha powder: “The production of this tea involves a special process: a few weeks before harvesting, the tea bushes are covered to protect them from direct sunlight.
“This contributes to slower growth, increased chlorophyll content, and the development of a rich, bright green colour.”
The Polish-made powder retails for 24.99 Polish Zlotych via the Loyd website, which converts to around £5.
