
Roku Shares Jump 7% as Analyst Predicts Engagement, Economics to Improve in 2025

03/19/2025 11:39 AM
Roku shares climbed over 7% during Wednesday's trading session after Guggenheim Securities maintained a buy rating on its stock, citing "high conviction" that the company would see continued improvements in engagement and economics in 2025 and "exit the year at its strongest." "Management's platform monetization efforts, driven by chief financial officer Dan Jedda and Roku Media president Charlie Collier, are laser-focused on growing the financial contribution from the company's 90 [million] streaming households," the firm's analyst Michael Morris wrote in a note to . . .